Advertising Agency: DDB Canada, Toronto, Canada Executive Creative director: Andrew Simon Copywriter: Matt Antonello Art director: Paul Riss ...
Anheuser-Busch goes big on the Super Bowl. For how long? | Lager ...
Will Anheuser-Busch continue to shell out for as many commercials in future Super Bowls ?
The brewer has been one of the game’s biggest advertisers for years, and has been the exclusive national beer sponsor since 1989. In the course of writing Super Bowl stories to run Sunday (the Post-Dispatch will have the full stories), Lager Heads asked a couple of experts whether A-B’s practice of flooding the zone with up to five minutes of commercials could survive the takeover by InBev of Belgium.
“When you’re doing a cost-benefit analysis, the question is, does buying 4 1/2 minutes at those prices really give you the return?” said Robert J. Thompson , founding director of Syracuse University’s Bleier Center for Television and Popular Culture
World Filters Market - market research report on Reportlinker
World Filters Market
Global demand to grow over 5% annually through 2011
World filter demand is projected to climb over 5 percent annually through 2011 to $49 billion. Market gains in developing parts of Asia/Pacific, Eastern Europe, Africa/Mideast and Latin America will outpace demand in the US, Western Europe and Japan, fueled by healthy economic growth, ongoing industrialization efforts and rising personal income levels, resulting in higher manufacturing output, building construction expenditures and motor vehicle ownership levels. In addition, environmental and other relevant laws and regulations are expected to become stricter and better enforced in a number of developing countries, bolstering associated filter demand. China, India and Russia will post some of the strongest sales increases. China alone will account for more than one-quarter of...